Wealthink is a financial literacy youtube channel. In venturing into the realm of financial literacy, the logo serves as a beacon of knowledge, illuminating the path for the curious minds. The bold red color not only captures attention but also ignites a sense of urgency and importance surrounding financial awareness. Through meticulously crafted mockups, the branding's adaptability is showcased, ensuring a consistent message across various platforms, thereby building a cohesive and recognizable brand identity in the financial education landscape.
My decision to blend a light bulb with the letter 'w' in the logo was driven by the desire to symbolize enlightening viewers with financial acumen. Employing a vivid red hue for both the letter and the light bulb, this design commands attention and engages the eye. Besides the logo, I have curated a range of mockups to illustrate the versatile application of the branding across diverse mediums.
